The power of 60% oils
Maximum colour performance
Visibly improves hair quality

Colour after colour, do you worry about damage?

Discover Olia.

The power of 60% oils. Olia’s formula propels colour deep into the hair fibre, while protecting the hair’s surface. No ammonia. Hair feels protected, not damaged.

With Olia Permanent Hair Colour, get up to 3x more shine, visibly improved hair quality and maximum colour performance.

HOW TO FIND YOUR PERFECT SHADE

Follow these simple steps to find your perfect shade.

1. Decide how light or dark you want your hair colour to be.

2. Decide what type of reflect you want in the shade cool, warm or no reflect.

When choosing your hair colour make sure you don't pick a shade that is more than 2 levels from your natural base colour.

WHAT DO THE NUMBERS MEAN?

BASE COLOUR

The first number of a shade always relates to the base colour. The higher the number, the lighter the base colour will be e.g. 1.0 is deep black and 9.0 is a light blonde.

REFLECT

The second number of the shade always relates to the reflect. The higher the number is, the warmer the reflect will be e.g. 1.0 is a deep black with no reflect and 4.3 is a dark brown with golden reflect (warm).

ARE YOU BLONDE?

BASE COLOUR

Use our Blondes Shade Board to pick the perfect Base Colour for you.

REFLECT

Use our Blondes Shade Board to pick the perfect Reflect Colour for you.

OR BRUNETTE?

BASE COLOUR

Use our Brunette Shade Board to pick the perfect Base Colour for you.

REFLECT

Use our Brunette Shade Board to pick the perfect Reflect Colour for you.